Where your competition is in Pennsylvania
The largest concentrations of septic companies in our Pennsylvania data are in Saylorsburg, Hanover, Coatesville, West Chester, Mt Pleasant, Quakertown, Kutztown and Lehighton. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Saylorsburg.
The map pack in Pennsylvania
In Pennsylvania, 39.2% of septic companies have fewer than ten reviews. That is the good news if you have twenty: most of your local competitors are not trying. The bad news is that the three shops in the map pack for Hanover searches are not in that group. They are near 80 reviews and they ask every customer.
The website gap in Pennsylvania
Website presence in Pennsylvania: 70.3% of septic companies link one, 29.7% do not. The national figure is 32.2% without. Google and the AI answer engines both use the site to confirm what you do and where, so a missing site costs more than the leads it would have produced on its own.
Hours and after-hours calls
22.5% of Pennsylvania septic companies list themselves as open 24 hours. If you take after-hours calls, say so in your profile hours, because Google shows "Closed" in red on a profile that says it is closed. If you do not, list real hours and let missed-call text-back cover the gap, so the caller gets a reply instead of dialing the next name.
How Pennsylvania compares
Of the 46 states in our data, Pennsylvania ranks 9th for the number of septic companies, 28th for median review count, and 36th for the share with no website, so a website alone will not set you apart here. The review bar sits in the middle of the pack.
| State | Listed | Median reviews | No site |
|---|---|---|---|
| Pennsylvania | 222 | 12.5 | 29.7% |
| Connecticut | 154 | 7.5 | 31.8% |
| Maine | 62 | 14 | 30.6% |
| Massachusetts | 204 | 8 | 30.9% |
| New Hampshire | 90 | 17.5 | 27.8% |
| New Jersey | 127 | 9 | 31.5% |
| New York | 230 | 18 | 32.6% |
| Rhode Island | 34 | 10 | 35.3% |
| Vermont | 20 | 26.5 | 15% |
What to do first in Pennsylvania
- Put up a real website if you are in the 29.7% without one. Service pages, city pages for Saylorsburg, Hanover, Coatesville, tap-to-call on every screen.
- Set a review velocity. One review per job day, asked at the door, moves a 12.5-review shop past the Pennsylvania 75th percentile (40) within a year. The guides have the scripts.
- Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where Pennsylvania customers decide.
- Turn on missed-call text-back. Run the calculator with your own numbers to see what unanswered calls cost.
- Then, and only then, spend on ads. Pointed at a profile with 12.5 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.
The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.