# Septic Owners Edge > Marketing guides, Google benchmark data and a free 14-day trial of any growth service, written for septic companies. Every service is offered as a free 14-day trial to septic companies; start by texting or calling (385) 527-6736. ## Benchmark data - [Septic companies on Google benchmark report](https://septicownersedge.com/benchmarks/): 9,348 listings, 50 states. Median reviews 13; 32.2% have no website; 42.9% have under 10 reviews; median reviews with a website 20 vs 5 without. ## Guides - [Hiring a marketing agency or freelancer for a septic company versus doing it yourself: red flags, fair prices, and why trial first](https://septicownersedge.com/guides/hiring-a-marketing-agency-septic/): What a septic company should do itself, what to pay someone for, the pitches to hang up on, what fair monthly prices look like, and why you should see the work before paying. - [Seasonality for septic companies: when the phone rings, when it does not, and a month-by-month plan for the slow weeks](https://septicownersedge.com/guides/septic-slow-season-marketing-plan/): The septic calendar by region, from spring thaw backups and summer real estate inspections to the Thanksgiving spike, and what to do in the dead months so the route stays full. - [Pricing and quoting for septic companies: posting the pump-out range, good-better-best for installs, deposits, and how price shapes your marketing](https://septicownersedge.com/guides/septic-pricing-and-quoting/): How to present pumping prices so the phone rings, how to quote a drain field or new system in three tiers, when to take a deposit, and why the posted price decides which customers you get. - [Missed calls and follow-up for septic companies: what a call that rings out on the lid costs, and the text that saves it](https://septicownersedge.com/guides/missed-calls-speed-to-lead-septic/): Septic owners miss calls because they are on a tank, in a trench or driving a county road. What each missed call costs, the text-back that holds the customer, and speed-to-lead for installs. - [Septic company website essentials: the seven things the site must do, the price question, and a page for every service](https://septicownersedge.com/guides/septic-website-essentials/): What a septic company's website has to do to turn a search into a call, from tap-to-call and the pumping price range to a page for installs that wins the five-figure jobs. - [How a septic company shows up in ChatGPT, Perplexity and Google AI answers when someone asks who pumps tanks in their county](https://septicownersedge.com/guides/ai-search-chatgpt-septic/): What AI search tools pull from when they recommend a septic company, the pages and profile fields they read, and a checklist to be the company they name. - [Facebook and Instagram ads for septic companies: the pumping reminder, the install video, and what a lead costs](https://septicownersedge.com/guides/facebook-instagram-ads-septic/): Nobody scrolls Facebook looking for a pumper, so the creative and offers have to be different. What works on Meta for septic companies, budgets, and the retargeting that pays. - [Google Ads for septic companies: the pumping campaign, the install campaign, and the clicks that waste money](https://septicownersedge.com/guides/google-ads-for-septic-companies/): Budgets, campaign structure and realistic cost per call for septic pumping, inspection and installation ads on Google, plus the negative keyword list every account needs. - [Google Business Profile for septic companies: categories, services, photos, hours and the fields half the trade leaves blank](https://septicownersedge.com/guides/google-business-profile-septic/): A field-by-field setup for a septic company's Google profile, from the right primary category to service areas, hours, photos of real jobs and the posts that bring inspection calls. - [How a septic company gets more Google reviews: the tailgate ask, the exact texts, and a healthy pace](https://septicownersedge.com/guides/get-more-google-reviews-septic/): Why pump-outs are the easiest review opportunity in any trade, the words to use at the tailgate, when to send the link, and how many reviews a month is a healthy pace. ## Blog - [Google now answers "how much does septic pumping cost near me" above the map. Whose price is it quoting?](https://septicownersedge.com/blog/google-ai-answers-septic-pumping-cost-questions/): AI Overviews now answer the septic pumping price question before a homeowner sees a single listing. Where the number comes from, and how to make sure it is your range and your name. - [Thanksgiving is the biggest septic weekend of the year, and most companies show no weekend hours](https://septicownersedge.com/blog/pump-before-thanksgiving-septic-weekend-hours/): Holiday houseguests push tanks past their limit and the calls come Friday and Saturday. What the hours data says about who is reachable, and what to post this week. ## Services (each a free 14-day trial) - [Google Ads management for septic companies](https://septicownersedge.com/services/google-ads-management/) - [Facebook and Instagram ads for septic companies](https://septicownersedge.com/services/facebook-and-instagram-ads/) - [AI search optimization for septic companies](https://septicownersedge.com/services/ai-search-optimization/) - [Local SEO and Google profile for septic companies](https://septicownersedge.com/services/local-seo-and-google-profile/) - [Website design and rebuilds for septic companies](https://septicownersedge.com/services/website-design/) - [Social media management for septic companies](https://septicownersedge.com/services/social-media-management/) - [Review generation and reputation for septic companies](https://septicownersedge.com/services/review-generation/) - [Missed-call text-back for septic companies](https://septicownersedge.com/services/missed-call-text-back/) - [Email and SMS campaigns for septic companies](https://septicownersedge.com/services/email-and-sms-campaigns/) - [Bookkeeping and financials for septic companies](https://septicownersedge.com/services/bookkeeping/) - [Appointment setting for septic companies](https://septicownersedge.com/services/appointment-setting/) - [Analytics and reporting for septic companies](https://septicownersedge.com/services/analytics-and-reporting/) ## By state - [Septic companies marketing by state](https://septicownersedge.com/septic-marketing/): one page per state with that state's listing count, median reviews and website gap. ## Tools and offer - [Missed-call revenue calculator](https://septicownersedge.com/calculator/) - [Free 14-day trial](https://septicownersedge.com/free-trial/): Google Ads management; Meta (Facebook and Instagram) ads; AI search optimization (show up in ChatGPT, Perplexity, Google AI); Local SEO and Google Business Profile; Website design and rebuilds; Social media management; Review generation and reputation; Missed-call text-back and lead follow-up; Email and SMS campaigns; Bookkeeping and monthly financials; Cold-call appointment setting; Marketing analytics and reporting - [FAQ](https://septicownersedge.com/faq/) - [About and method](https://septicownersedge.com/about/)